COOKING MATTERS COLORADO RECEIVES $100,000 HUNGER IS GRANT TO FIGHT CHILDHOOD HUNGER
Safeway customers give back to Coloradans to help end childhood hunger through Hunger Is
Pueblo, CO – July 27, 2015 -- Cooking Matters Colorado has received a $100,000 grant from Hunger Is, a joint campaign between the local Safeway stores’ Foundation and The Entertainment Industry Foundation (EIF),to pilot an innovative expansion of the Culture of Wellness in Preschools program in Colorado, with a focus on combating childhood hunger. The money was raised in Safeway stores through customers’ generous donations.
“It’s a great honor to receive this Hunger Is grant and to be recognized for our work and its potential to be modeled and implemented in additional communities across the country,” said Kelleen Zubick, Colorado Director, Share Our Strength. “Making sure the children and families in our community have access to healthy food will make such a difference in their health, welfare and ability to learn.”
Today at the Safeway in West Pueblo, the check was presented by Safeway to Lt. Governor Joe Garcia and Kelleen Zubick, Colorado Director of Share Our Strength.
“The Hunger Is campaign is a phenomenal way for our customers to show their support of hunger relief programs and agencies throughout our communities, and we’re so grateful to the support of our loyal customers in helping to make this grant possible,” said Susan Morris, Denver Division President of Albertsons Safeway. “We’re proud that the partnership with EIF resulted in this grant to Share Our Strength, because it helps us raise awareness, engage volunteers and raise funds in support of our mission to eradicate childhood hunger in America.”
The Cooking Matters Colorado project focuses on nutrition, budgeting, and food preparation education and activities for students, staff, and parents in 49 Head Start centers in Metro Denver, Conejos, Costilla, Alamosa, Las Animas, Huerfano, Mesa, Montrose, Garfield, Delta, Weld, and Pueblo Counties, where 18-25% of children live in poverty. Throughout the project, participants will experience learning in classes and at home, for example preparing nutritious recipes at home with groceries and instructions provided by the program.
To better increase access to nutrition education and meet the needs of Head Start families, communities, and staff, the Cooking Matters Colorado program removes barriers such as transportation to courses, English proficiency, or time to attend. Program components may include six-week Cooking Matters for Parents (offered in both English and Spanish); one-time Cooking Matters at the Store grocery tours; one-time Cooking Matters at the Store tours including a hands-on workshop; and a regional train-the-trainer model to expand program implementation and success, six-week Cooking Matters for Child Care Professionals courses.
“Cooking Matters Colorado provides an important opportunity for Hunger Is, not only to address hunger in these communities, but to develop best practices for transfer to additional communities with low socio-economic status, limited English-proficiency and general social and economic barriers to healthy foods,” Christy Duncan-Anderson, Executive Director, The Safeway Foundation.
“Through these 2015 grants, Hunger Is is exploring opportunities to reduce barriers to healthy foods,” explained Roop Sumal, EIF director of Philanthropic Services. “And Hunger Is can make an impactful difference to supplement the work already underway by national and regional hunger advocates.”
Cooking Matters Colorado was selected by Hunger Is, following a rigorous competitive process including review of a formal application and recommendations by the Hunger Is Advisory Committee of leading national hunger advocacy organizations.
During this round of grant funding, Hunger Is sought applications to reduce barriers to healthy food for children and families, including but not limited to: increasing SNAP outreach and enrollment in low participation areas; expanding number of communities operating year-round feeding programs for families (after school, summer, weekend and holidays); providing technical assistance to schools for implementing new nutritional standards for increased participation and to generate larger economies of scale while lowering costs; promoting and increasing free lunch and breakfast in low-income schools and districts through community eligibility programs and in-classroom breakfast expansion; developing robust school pantry programs; creating access for families to SNAP, WIC, school/summer meals and after school snacks, back pack, school pantry or supper; improving state and local policies and practices broadly affecting access to and quality of benefits in public nutrition programs for children; nutrition workshops and value of meals (budgeting) for families on limited income; educating children on making healthy food choices and integrate farm-to-school programs Access for families to community gardens and produce programs.
This grant was made possible by the 2014 in store Hunger Is campaign, featuring Academy Award®-nominated actress and Hunger Is ambassador Viola Davis, which raised more than $4.6 million from shoppers throughout 1,300 Safeway stores across the U.S., as well as online contributions.
To learn more about the fight against childhood hunger and to donate to the cause, visit www.HungerIs.org.
About Hunger Is
Hunger Is, a joint charitable program of The Safeway Foundation and the Entertainment Industry Foundation (EIF), is designed to build awareness and raise funds in an effort to eradicate childhood hunger in America. Funds raised through Hunger Is directly benefit programs focused on combating childhood hunger and improving health-related outcomes. For more information, visit www.HungerIs.org.
About the Entertainment Industry Foundation
Founded in 1942, the Entertainment Industry Foundation (EIF) is a multifaceted organization that occupies a unique place in the world of philanthropy. By mobilizing and leveraging the powerful voice and creative talents of the entertainment industry, as well as cultivating the support of organizations (public and private) and philanthropists committed to social responsibility, EIF builds awareness and raises funds, developing and enhancing programs on the local, national and global level that facilitate positive social change. For more information, visit www.eifoundation.org.